• Publishing material on social media can help you establish a positive online reputation, boost your trust, and reach a broader audience.
• With an online news aggregation feed, LinkedIn Pulse takes social media content a step further. Members can self-publish content and distribute it directly to their audiences.
• Influential industry leaders and corporations wishing to expand their reach and offer insider knowledge contribute blog entries, thoughts, and news to the platform.
• LinkedIn personalises content for each user based on their preferences. Users will only view the content that they choose to see this way.
• Initially, enormous, well-known influencers provided content for the Pulse site. All LinkedIn members can now develop and share their own content with their connections.
• This is a simple and effective technique to create rapport if you're a corporation or a thought leader. After all, almost every company uses LinkedIn to some extent.

Read More: What is LinkedIn Learning?