• Because Pinterest is a visual social network, you should focus on photos and visuals that people would naturally want to re-pin to their personal pin boards.
  
• Spend some time browsing various Pinterest boards to see what's being re-pinned the most. Posts with a lot of images, infographics, and lists are common. You won't see many plain text articles posted on Pinterest because they aren't as appealing to the eye.
• You'll want to include social sharing options in your Pinterest-ready pieces in addition to developing viral-worthy material. The ShareThis and Digg plugins for WordPress provide automated ways for adding 'Pin It' buttons to every post on your site.
• If you have a static HTML site or don't want to use one of those plugins, go to the Pinterest 'Goodies' page to learn how to manually add Pinterest sharing buttons on your site and in your content.
• Pinterest sharing prompts can also be added to messages sent to your email marketing list, forum signatures, and other social networking sites. People are more likely to share your material on Pinterest if your calls to action are as relevant as possible to the specific group you're targeting.

Read More: How do you decide if Pinterest is good for your business?