Google Search Console is a free Google service that allows you to track, maintain, and troubleshoot your site's visibility in Google search results. You don't need to sign up for Search Console to appear in Google Search results, but it can help you better understand and optimize how Google sees your site. For the following actions, Search Console provides tools and reports:

• Make sure Google can find and crawl your website.
• Fix indexing issues and request that new or updated information be re-indexed.
• View your site's Google Search traffic data, including how often it appears in Google Search, which search phrases get you there, how often people click through for those queries, and more.
• Get notified when Google has problems with indexing, spam, or other concerns.
• This tool will show you which websites link to yours.
• Troubleshoot any AMP, mobile usability, or other Search-related difficulties.
• Marketers or SEO experts: Search Console can assist you in monitoring your website traffic, optimising your ranking, and making educated decisions regarding the look of your site's search results as an online marketer. In conjunction with other Google tools like Analytics, Google Trends, and Google Ads, you may use the information in Search Console to make technical decisions for the website and perform advanced marketing analysis.

Read More