Maruti Suzuki has ruled the automobile industry for 0ver 40 years now. The first car for almost every household in India has been a Maruti Suzuki. There are several reasons behind their success and fame, a few of which are discussed below.
Read Also: Why do people like Maruti Suzuki cars?
Affordability- no wonder Maruti Suzuki is known to offer affordable cars even for the commoner. Even Maruti Suzuki's premium range of cars is way cheaper than its rivals. Their affordability proves to be a significant reason behind the brand's success.
High mileage- almost all this brand's cars come with appreciable mileage. Maruti Suzuki WagonR is known to return a mileage of 32 km/kg while running on CNG. This makes Maruti Suzuki's cars perfect for everyday use.
Low maintenance cost- the maintenance service is low, and the spare parts of the cars are available at really low prices. Therefore the cars of this brand are not at all heavy on the pocket.
Best resale value- due to their unbelievably high demand in the market, Maruti Suzuki cars offer a great resale value. The cars are known to return at least 40-50% or more of their initial value, even after 3-4 years.
Simplicity:Maruti Suzuki cars are built with a simple design and are simple to drive. This is another significant reason why people find the brand reliable.
50% Market share- the brand is currently the largest car-making company and holds about 50% market share of the automobile industry. It has a vast network of dealerships and service centers. Their network is so strong that almost every problem of their customers gets fixed in the least time possible.
All of these factors contribute to the prolific success of Maruti Suzuki every year in India.
