Is digital marketing really a necessity for SEO? It’s a question that many businesses and marketers ask all the time. The answer is yes – Digital Marketing is essential for SEO.

SEO stands for ‘Search Engine Optimization’ – it’s the process of optimizing a website or web page so that it can be found more easily by search engines such as Google, Bing, and Yahoo. SEO is essential for increasing website visibility, gaining organic search engine traffic, and improving search rankings.

Digital marketing is a collection of marketing strategies used to promote a brand, product, or service online. It includes SEO, social media marketing, content marketing, email marketing, video marketing, and more. All of these tactics work together to increase website visibility and help boost SEO performance.

Let’s look at how digital marketing can benefit SEO. 

• First, When combined, SEO and digital marketing can help to boost a website’s rankings on search engines. SEO helps to ensure that the website has the right content, keywords, and metadata that are necessary for better search engine rankings. On the other hand, digital marketing helps to create engaging content, promote the website, and build relationships with potential customers.
• Second, Digital marketing helps you build more relationships with your target audience. You can use content marketing to attract potential customers, nurture leads, and convert them into paying customers. Social media marketing can also be used to build relationships with customers and create trust.
• Third, Digital Marketing can help to increase the visibility of a website on search engines. Through digital marketing, businesses can create content that is tailored to their target audiences and promote it across different online platforms. This helps to increase website visibility on search engine results pages. Digital marketing also helps to build relationships with potential customers and encourages them to visit the website. 
• Finally, Digital Marketing helps you create brand awareness and trust. You can use content such as blog posts, videos, and infographics to establish yourself as an expert in your field and build trust with your target audience. This helps you get more leads and increase conversions.

In conclusion, digital marketing is a necessity of SEO. It helps to promote a website’s visibility and ranking on search engine results pages and also helps to create content that is tailored to the target audience. Digital marketing also helps to build relationships with potential customers and encourages them to visit the website. It is therefore important for businesses to invest in both SEO and digital marketing in order to maximize website visibility and ranking on search engines.