---
title: "What is a good measurement of engagement?"  
description: "What is a good measurement of engagement?"  
author: "Sandra Emily"  
published: 2022-04-22  
canonical: https://answers.mindstick.com/qa/96961/what-is-a-good-measurement-of-engagement  
category: "troubleshooting"  
tags: ["troubleshooting", "instagram"]  
reading_time: 1 minute  

---

# What is a good measurement of engagement?

What is a good measurement of [engagement](https://www.mindstick.com/articles/54969/how-technology-is-helping-employee-engagement)?

## Answers

### Answer by Hitesh Vohra

- The majority of social media marketing experts feel that a healthy engagement rate is between 1% and 5%. It is more difficult to achieve the more followers you have.
- In the digital realm, **engagement rate** is a formula that determines how much interaction your material receives in comparison to its reach, competitors, or the industry as a whole. Interactions on social media might include things like comments, likes, shares, and mentions. The engagement rate of a website is measured in real clicks, time spent on the page, and downloads.
- Engagement can be found all over the internet, and the more the merrier. People that engage in a lot of engagement are more likely to want to read more, which implies more clicks on calls-to-action (CTAs) and a faster journey down the conversion funnel.

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**Read More: [Can I create Instagram ads without a Facebook Page?](https://answers.mindstick.com/qa/96962/can-i-create-instagram-ads-without-a-facebook-page)**


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Original Source: https://answers.mindstick.com/qa/96961/what-is-a-good-measurement-of-engagement

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