---
title: "The SEO Tool I've Been Using for Keyword Research, Ranking and SERP Insights"  
description: "The SEO Tool I've Been Using for Keyword Research, Ranking and SERP Insights"  
author: "Mujahid Mughal"  
published: 2026-11-10  
updated: 2026-11-10  
canonical: https://answers.mindstick.com/qa/119887/the-seo-tool-i-ve-been-using-for-keyword-research-ranking-and-serp-insights  
category: "seo"  
tags: ["seo", "SEO analytics", "Keyword Research", "Marketing Analytics", "Website Analytics"]  
reading_time: 2 minutes  

---

# The SEO Tool I've Been Using for Keyword Research, Ranking and SERP Insights

## Sharing an SEO tool I've been using for keyword research and ranking analysis

I regularly work on SEO research, keyword planning, and website optimization. Over time, I've realized that having search volume alone isn't enough to make good SEO decisions.

I need to understand search intent, ranking competition, backlink requirements, and the actual features appearing on Google's search results.

I've been using **SerpSpur**, and these are some of the features I find valuable.

## For keyword research:

Search volume and 12-month trends.

Keyword Difficulty.

CPC and paid competition.

Search intent classification.

Parent topics and related keywords.

Keyword opportunity scoring.

## For competitor analysis:

Top 10 referring domains.

Total backlinks.

Dofollow backlinks.

Domain Rank and URL Rank.

Forum weakness signals.

## For rank tracking:

Google, Bing, Yahoo, YouTube, Seznam, Naver, and Baidu.

Daily, weekly, and monthly schedules.

More than 80 Google country indexes.

More than 40 Google languages.

Target URL verification.

Keyword cannibalization detection.

Ranking distribution and 30-day trends.

CSV exports and email alerts.

## For AI search visibility:

Google AI Overview detection.

AI answer inspection.

Cited source review.

Domain citation verification.

## For developers:

REST API access.

Bulk keyword enrichment.

Multiple research depths.

Cached Vault requests.

Sandbox testing.

API key permissions and spending controls.

I like that the platform covers both practical SEO research and developer-focused workflows.

I've been incorporating it into my own keyword and ranking research, and it's worth checking out if you're looking for a flexible SEO research platform.

Website: [**https://serpspur.com**](https://serpspur.com/)

I'd be interested to hear what other SEO professionals think. Which feature matters most in your daily workflow: keyword research, rank tracking, competitor backlinks, or AI SERP analysis?


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Original Source: https://answers.mindstick.com/qa/119887/the-seo-tool-i-ve-been-using-for-keyword-research-ranking-and-serp-insights

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