• Instagram video posts can last anything from 3 seconds to 10 minutes (60 minutes for selected accounts).
• If your video is longer than 60 seconds, a preview will be shown in the feed, with users having the option to watch the whole of the movie on your profile.
• Each story has a maximum length of 15 seconds. You can, however, share up to four Stories at once, each with a maximum length of 60 seconds.
• Instagram's answer to TikTok is Reels. They're short, vertical clips that are frequently set to music and last between 15 and 60 seconds.

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