• When you message a WhatsApp business account, your message is safely delivered to the firm's designated location. End-to-end encryption is used by WhatsApp for interactions with businesses who utilise the WhatsApp Business app or handle and store client messages themselves.
• Once received, the message will be subject to the company's privacy policies. The company may assign the task of processing and responding to the communication to a variety of workers or even other vendors. Some businesses1 will be able to use Meta, WhatsApp's parent firm, to store and respond to consumer communications in a safe manner.
• While Facebook will not display your business conversations in anyone's personal Facebook account or use your communications to inform the ads you see, businesses will be free to utilise the chats they get for their own marketing objectives, which may include advertising on Meta.

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