- It's essentially a calculation of how much money you earned per 1,000 page views. It's determined by a combination of your traffic, CTR (click-through-rate), and CPC (cost-per-click) (cost per click).
- (Estimated profits / Number of page views) * 1,000 = Page RPM
- With Adsense, the average RPM I've seen is about $5 to $10 for broad areas and up to $100 for highly competitive niches with high CPC.
- The typical AdSense RPM varies significantly depending on your niche, website quality, traffic source, and the amount of advertisers on the AdWords platform.
- It will normally cost between $2 and $5 on the low end. It can be anything between $5 and $10 on the medium end. On the highest end, that can reach $50 or more.
Read More: How long does it take for me to qualify on AdSense?