Hashtags let us find any online timely content in a split of a second. Whenever you search some specific hashtags, you find the most recent, if not instant, results. Those results can be refreshed and updated every second. It’s slightly different from using keywords on a search engine and gaining some article that could be several years old.

Here are just a few effective ways to use hashtags at its best:

• gathering up-to-date information related to chosen products and services
  
• bringing an interactive effect to passive sites
  
• giving access to top trends, thoughts and ideas exchanging
  
• driving additional traffic
  
• being the social proof
  
• Letting the audience speak
  
•  extra crowdsourcing place