Is email marketing still effective?

Asked 15-Nov-2017
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Is email marketing still effective?

1 Answer


Not only effective, marketing through emails have become a necessary tool for business ever since the introduction of the web to the globe. Marketing through email could be a sort of marketing that uses email correspondence as a method of communication business or fundraising messages to Associate in nursing audience. In its broadest sense, each email sent to a possible or current client may be thought-about email selling. However, the term is typically wont to refer to:

  • Sending emails with the aim of enhancing the link of a merchandiser with its current or previous clients and to encourage customer loyalty and repeat business. 
  • Sending emails with the aim of effort new customers or convincing current customers to buy one thing now. 
  • Adding advertisements to emails sent by different corporations to their customers

you may read this article to find your answers: marketing through emails

Thank you for your guidance. - Anonymous User 06-Mar-2019